International Strategic Management Essay Example | Topics and Well Written Essays - 2000 words

International Strategic Management - Essay Example The business strategy of Aldi has been truly robust; it stood the severe test of the ongoing financial crisis. The brand image of Aldi has been all the more strengthened through the word-of-mouth communication. According to industry reports, more than 1, 72,000 households have been to Aldi stores during 2007-2008. Another attribute of Aldi’s success has been its foray into the fresh fruit and vegetable segment (Grocery Report 2008, n.d.). According to latest reports, the number of stores of Aldi has surpassed 200 and it is all set to increase the number even more. The huge expansion plans are being complemented with proposals to build three warehouses in Sydney and Melbourne (Palmer D., January 21, 2009). In order to analyse the business performance of Aldi, an understanding of the business environment of Australia is necessary. A traditional method of analysis will be followed in the process where the macro environment will be researched through PEST analysis. The Australian economy is stable in terms of its political environment. This has been instrumental in generating a decent growth for the economy since 2000 (The Economic and Political Situation, end of 2002). The Australian government is an ardent advocate of the free market economy and hence is linked to the major countries of the world through foreign trade. The centre stage of Australian politics is shared by three political parties; The Liberal Party, The Nationals and The Australian Labour Party. The Liberal Party and The Nationals are conservative in nature, representing the commercial interests of the urban and rural business class respectively. The Australian Labour Party was formed by the labour unions. This party has been supporting the cause of workers and labourers with a leftist attitude. They are described as a â€Å"social democratic party†. There has been a marked change in the government’s strategy towards providing help to needy families.  

See directions Essay Example | Topics and Well Written Essays - 500 words

See directions - Essay Example This meant that he did not have to be transferred from one slave to another work in out of season without payment. Being free, Douglass could do any kind of work of his choice without being forced and eat well even if it was not much food. As illustrated in the narrative, Douglass hired out his time to worker as a calker but all that he earned went to his Master Hugh. If only could enjoy what he toiled for, then he could say he had freedom. According to Douglass (p.68), the desire to be free then started to overwhelm him while in slavery and that prompted him to find a way to achieve his own freedom. This was a matter of death and life but Frederick Douglass decide to give it a try than to acknowledge his life as a slave and live with it. The only way that Douglass could be free and get to enjoy freedom for the rest of his life was to escape from the slaveholders. After planning it all, and making up his mind, Frederick Douglass finally achieved his freedom from slavery by escaping out of the slavery and went seek a better life in a free world. It is fact that at the time, the cases of slavery and slave trade was something common. That is why a narrative like this of Frederick Douglass was very popular. Many black men and women were sold and enslaved by the white people. There they could work for their work white masters for the rest of lives (Douglass p.113). However, others like Douglass who are lucky to escape get a chance to start their lives a fresh out of slavery. This is clearly seen from the fact that Mr. Ruggles was there to help those who escaped from slavery. This means that there were many black people who worked as slaves. In Bedford there were people who had escaped from slavery and went to start new lives in freedom. Thus the story of Frederick Douglass was not a unique case at that time. The techniques used and the flow of the narrative by Douglass was very descriptive and flowing. Therefore, one can say